Our Images Promote Convention
Today sees us travelling to Brussels where we have been asked to report on the latest convention staged by AnimalhealthEurope (AHE) and one of the JPEGs we shot on a filming assignment in Spain has been chosen as the key image for the event.
Our image that was used and the centrepiece for the Convention
We recorded the JPEG together with a dynamic video (see below) explaining the importance of animal health to Sandra Garcia Carmona, a poultry farmer who, together with her sister, is running a business that was first started by her grandfather. Today the farm is implementing a new way of thinking regarding poultry production including an innovative approach to free range chicken raising.
The film was one of a series that we produced when we managed the “Animal Health Matters” video
campaign for AHE. Food And Farming – Well Fed Or Fed Up is the title of the Convention, held on June 6 and it is being attended by a range of key opinion leaders and industry experts.
With high standards for animal health, food safety and an increasingly sustainable livestock sector, Europe’s population is generally considered to be well-fed in terms of choice, nutrition, quality and assurance of safe food.Despite these high standards and the willingness of the livestock chain to continue making improvements, conversations and reporting on livestock gives a growing impression of people feeling fed-up with our current food system.
AnimalhealthEurope is the association representing manufacturers of animal medicines, vaccines and other animal health products in Europe.
It is a not-for-profit body representing both corporate members and national animal health associations in Europe. It represents both innovators and generics alike, as well as large, medium-sized and small companies. AnimalhealthEurope’s membership covers 90% of the European market for animal health products.
Watch out for a series of video and social media reports from the event.
